![]() The feud between Mercedes-Benz and Jaguar is certainly heating up – who knows what these two mega car brands will do next? 2. In fact, it took them only 3 days to come up with a simple yet effective poster. It did not take long for Mercedes-Benz to hit back. They used a similar concept of a chicken showing its stability throughout the video but with a twist at the end: " Magic Body Control? We prefer cat-like reflexes, don’t you?" ![]() ![]() The message they wanted to get across was " What do chickens and Mercedes-Benz have in common? Stability at all times."ģ months later, Jaguar decided to challenge Mercedes-Benz’s chicken ad with their "Jaguar vs. Mercedes-Benz started a viral ad campaign in September 2013 to showcase their Intelligent Drive Magic Body Control which ensures optimum driving comfort. Whenever you flipped through a tech related magazine, how often you stopped and stare at a tech ad.
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